Consumers are a finicky bunch, aren’t they? Coca-Cola announced that they will be pulling their white “winter” cans off of store shelves because of various complaints by customers. The white design, which features polar bears and other winter scenes, apparently are too confusing to some people. According to the article I read, there were complaints about the can looking too similar to Diet Coke cans, and complaints about the beverage “tasting different” in white cans.
Pretty damn ridiculous, if you ask me!