The Chronic Consumer

Back when I was growing up, Maruice Lenell cookies were a standard part of my afternoon snack menu. I used to love their Butterscotch and Almonette varieties, and could eat handfuls of the little treats at a single sitting.

So although I haven’t had these cookies in decades, it was with great sadness that I read a Chicago Tribune article saying that the Maurice Lenell Norridge factory is closing down, and its assets (and name) are likely to be sold at auction by May of 2009. The property housing the current factory has already been sold to a developer who plans on putting a Costco there.

Sigh. Actually, I guess people like me are part of the problem for smaller companies like Maurice Lenell, since I haven’t bought any of their products in so long. I’m not a huge cookie person anymore, so it’s not as though I’m propping up their competitors either, but still… when you steadily lose business like that over the years, it’s tough to compete with the multinational corporations.

So long, Maurice Lenell Cooky Company. You will be missed!